The Web Hunters
Case Studies / Ecommerce

The Portuguese Store: 61% More Online Sales

The Portuguese Store is a Portuguese-inspired apparel and lifestyle brand selling clothing, accessories, and home products to global shoppers.

The Portuguese Store website screenshot
01

The Challenge

The Portuguese Store needed to structure a broad apparel and lifestyle catalogue without confusing the shopping journey, a common challenge for brands selling across multiple product categories rather than a single focused line. Clothing, accessories, and home products each needed their own clear space within the site.

The brand also needed to build trust for international shoppers through worldwide shipping and multi-currency checkout, since customers outside Portugal needed confidence that ordering internationally would be smooth and transparent.

02

The Solution

The Web Hunters built a Shopify store using Liquid, JavaScript, HTML, CSS, and Shopify apps, with clear product collections, category navigation, and size guidance across the catalogue. The checkout experience supported shoppers across regions with smooth handling for worldwide shipping and multi-currency purchases.

By giving each product category its own clear navigational space and addressing international shopping concerns directly in the checkout flow, the store made a broad, culturally distinctive catalogue easy to shop from anywhere in the world.

03

Results and Outcomes

61%More online sales
50%Higher engagement rate
54%Faster shopping journey
46%Higher conversion rate
43%More wishlist adds
35%Lower cart abandonment
04

Project Details

Duration2 months
PlatformShopify
Key TechnologiesShopify, Liquid, JavaScript, HTML, CSS, Shopify Apps

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