Salt & Fuessel: 64% More Enquiries

Salt & Fuessel needed to organize a wide service offering without a confusing user journey, a familiar challenge for full-service agencies where visitors may arrive interested in only one of five or more distinct services. The site needed clear navigation between SEO, Google Ads, social media, UX design, and WordPress development.

The agency also needed to build trust through client logos, case studies, and testimonials, while keeping enquiry paths clear across all service pages so no matter which service brought a visitor in, the route to contact stayed obvious.

The Web Hunters built a custom WordPress site with PHP, JavaScript, and CSS, structured around clear service navigation, case study visibility, and team credibility throughout. Google Analytics and Google Tag Manager were integrated for tracking across the site's multiple service pathways.

Case studies and client logos were placed prominently across service pages rather than isolated to a single portfolio page, reinforcing credibility at the exact point a visitor was evaluating a specific service.