PRFCT: 68% Higher User Engagement
PRFCT is a digital product design and brand storytelling studio targeting startups and creative brands.
The Challenge
PRFCT needed a visually rich website without compromising speed and usability, a balance that is especially difficult for a studio whose portfolio depends on making a strong visual impression. Complex animations needed to stay smooth across devices rather than feeling like a showcase reel that only worked on the fastest machines.
The studio also needed its portfolio content structured clearly within a minimalist design, so visitors could appreciate the craft of individual projects without getting lost in the presentation itself.
The Solution
The Web Hunters built a custom frontend using Next.js and React, with JavaScript, HTML, and CSS, and GSAP powering the advanced animations that define PRFCT's visual identity. The structure was built around storytelling, with smooth transitions guiding visitors through portfolio projects rather than presenting them as a flat grid.
Deployment on Vercel ensured the animation-heavy site still loaded fast and performed reliably, letting PRFCT show off its design capability without sacrificing the technical performance a design studio's own site is expected to demonstrate.
Results and Outcomes
Project Details
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