The Web Hunters
Case Studies / Agencies

100 Pound Social: 85% Improved Lead Conversion Rate

100 Pound Social, established in 2017, is a fully remote social media agency with team members across the UK, helping businesses grow through strategic content creation and publishing.

100 Pound Social website screenshot
01

The Challenge

As 100 Pound Social's client base expanded, managing onboarding, service orders, and customer workflows became increasingly complex. The existing setup lacked streamlined processes, meaning growth was starting to create more manual work rather than more efficient operations.

The agency also lacked conversion-focused user journeys on its website, leaving potential clients without a clear, guided path from initial interest to becoming an onboarded customer.

02

The Solution

The Web Hunters implemented a full Wayfront (SPP) dashboard with customized onboarding and order flows, giving 100 Pound Social a structured system for managing clients as the business scaled. Alongside that, the website was redesigned with a strong focus on UX, UI, and CRO, sharpening messaging and calls to action throughout.

Ongoing technical support and custom development kept the platform evolving with the agency's needs, rather than treating the dashboard and redesign as a one-time fix.

03

Results and Outcomes

85%Improved lead conversion rate
75%Faster client onboarding
70%Operational efficiency gain
65%Improved website engagement
60%Better platform performance
100%Scalable digital infrastructure

"Great company and a pleasure to work with. Highly recommended!"

Victoria Lee
Victoria Lee
CEO, 100 Pound Social
04

Project Details

Duration3 months (redesign and platform setup), ongoing support
PlatformWordPress & Wayfront (SPP)
Key TechnologiesWordPress, Wayfront (SPP), PHP, JavaScript, jQuery, HTML, CSS

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