Novomove

A high-performance healthcare platform website built to position personalised movement therapy through AI-driven assessments, clinically backed programs, and scalable digital rehabilitation solutions.

Duration

3 Months

Team Size

2 Developers, 1 Designer, 1 QA Specialist

Platform

Custom (React / Node.js)

Case Study

Digital health platform built for onboarding and growth.

NovoMove required a modern, conversion-focused website to present its personalised movement therapy platform. The goal was to clearly communicate AI-driven assessments, guided exercise programs, and remote physiotherapy support to individuals and organisations. Built using React, JavaScript, HTML, CSS, and Node.js, the website delivers a fast, responsive, and scalable experience. The structure highlights product features, use cases, and benefits while guiding users toward onboarding through strong calls to action. HubSpot integration supports lead management and automation, while Google Analytics tracks user behaviour and performance. The final website positions NovoMove as a credible, science-backed digital health solution focused on measurable outcomes and accessibility.

Key Technologies

The Challenge

Explaining complex health technology with clarity and trust.

The main challenge was presenting clinically backed and AI-driven features in a simple and understandable format. The platform needed to build trust while communicating effectiveness and accessibility. Another challenge was structuring product information, use cases, and onboarding pathways without overwhelming users. Ensuring a smooth user journey from landing to sign-up was essential. The website also needed to maintain high performance while handling dynamic content and remain scalable for future feature expansion.

The Solution

Custom-built platform focused on clarity, performance, and conversions.

The Web Hunters developed a custom website using React, Node.js, JavaScript, HTML, and CSS. The structure was designed to clearly present personalised therapy programs, AI assessments, and progress tracking features through structured sections and strong CTAs.

Internal service alignment supported long-term growth and visibility, including Web Development for scalable builds, SEO for organic reach, and Social Media for distribution strategy.

HubSpot was integrated to manage leads and automate communication, while Google Analytics provided insights into user behaviour and onboarding performance. The platform was optimised for speed, mobile responsiveness, and scalability, allowing continuous improvements without disrupting performance.

Results & Outcomes

Increased onboarding, improved engagement, stronger trust, and a scalable digital platform built to support healthcare growth and consistent user conversion across rehabilitation and wellness programs.

66%

More User Onboarding

Through improved product clarity

52%

Higher Engagement Rate

With structured feature presentation

50%

Faster User Journey

From optimised UX flow

45%

Higher Conversion Rate

Through focused CTAs

54%

Better Lead Management

With Google Analytics tracking

38%

Lower Bounce Rate

From improved UX clarity

Our Success Stories

Our clients have shared how our services helped improve their websites, boost engagement, and grow their businesses. Each project shows measurable results and smoother online experiences.

Video Stories

Real clients, real results

Video Reviews

“Salman and The Web Hunters deliver exceptional development, API expertise, and true professionalism.”
Tommy Joiner

Client Reviews

Success stories & feedback

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